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The innovation process of customized cosmetic display racks

Column:Industry News Time:2024-06-05
The pursuit of beauty by consumers has never stopped and has become increasingly fanatical, leading to the rapid development of the cosmetics market.

The pursuit of beauty by consumers has never stopped and has become increasingly fanatical, leading to the rapid development of the cosmetics market. In order to keep up with the development of the cosmetics market, the cosmetics display rack industry is also making unremitting efforts, hoping to enhance the added value and brand influence of cosmetics through display rack innovation, and win more profits for cosmetics enterprises.

All innovations in cosmetic display racks revolve around creating profits, such as cross-border cooperation between brands. This innovative business model integrates brand cultures from different fields through a new and fashionable display design, permeating each other. While improving brand image, it can also expand the audience of products. For example, the innovative design of PDQ packaging for cosmetics has changed the simple adhesive tape H-shaped box to an easily opened box that can be easily torn open. This new trend in the e-commerce era has brought consumers a better consumption experience, enhanced their liking and trust in the brand, and is beneficial for cosmetics companies to achieve additional revenue generation.

With the increasing segmentation of the cosmetics market, men's skincare display racks and children's skincare display racks have gradually become the focus of attention for cosmetics companies. Their unique psychological needs have become the focus of attention for display racks and their packaging design, and they are used as the basis for display packaging design to meet the needs of such consumer groups and provide convenience for smoothly opening up the men's and children's cosmetics market.

Of course, our topic cannot only focus on the inherent innovation of cosmetic packaging, and its extended innovation is also worth our attention. In today's rapidly developing information technology, interactive design of cosmetic packaging based on AR technology has opened up our minds. With the help of cameras, traditional packaging text and single images can be transformed into diversified three-dimensional presentation forms of sound, painting, and shadow, bringing consumers from "vague imagination" to "real experience". This sensory experience that transcends reality makes the consumption process very interesting and can greatly promote the sales of cosmetics.

In short, innovation has made cosmetics display racks and PQD packaging more beautiful and fashionable, and as a "beauty economy", cosmetics will also have a broader market prospect as a result.